DAL Motors believes in contributing to a range of community activities through sponsoring and participating in public activities, education programmes, road safety enhancement and environmental protection awareness.

As the leading automotive supplier, DAL Motors believes it has a duty to promote responsible driving in Sudan. As its latest campaign, DAL Motors has initiated a large scale road safety campaign in partnership with the Traffic Authority. The campaign promotes simple measures for improving road safety such as the wearing of seatbelts, and not talking on mobile phones behind the wheel through a variety of channels: the media, driving tests, street theatre and workshops.